Presented by\nWe all know that Instagram basically sets all the trends; whether it's someone's latest OOTD, mani, or makeup that's on fleek, the 'gram is our one-stop shop to know what's up, especially when it comes to ever-changing hair trends.\nStep aside, pastel hues; a bold new look is taking over. Right now, everyone's hyped about DUSTY HAIR!\nView this post on Instagram @amybcolor keepin it cool for the summer ❄️ using #SoColorCult #MatrixHair #Matrix A post shared by Matrix (@matrix) on Aug 6, 2018 at 3:56pm PDT\nHere to fulfill all your dusty-hair wishes, the holy grail of hair dyes: Matrix SoColor Cult! This line blows the rest out of the water with an extensive range of 27 incredible shades (and three Aquatic-themed ones launching next year to take your mermaid fantasy even further!)\nTrue-to-tone (which means that throughout washes, the color won't fade into a different one) and super conditioning, Matrix SoColor Cult lets you play with the alluring dusty-hair trend for ultimate fun and style. Not only is Matrix SoColor Cult here to serve you on-point grungy mermaid vibes with its dusty blue, purple, and teal, it's here to give your hair LIFE! Here are seven salons in the Greater Montreal Area offering the Matrix SoColor Cult line to turn your dusty locks into iconic Insta goals.\n1. Oblic Villeray\nView this post on Instagram Un peu de folie ce matin, couleur créative par @andysfavoritetoy . . . #haircolor #haircolorist #mermaidhair A post shared by Oblic Villeray (@oblicvilleray) on Apr 12, 2018 at 5:55am PDT\n7661 Rue Saint Denis\nThe attentive Oblic Villeray team will DEFS know how to amp up your hair with a gorgeous dusty twist. Brownie points: their super relaxing scalp massages!\nPlus the salon offers a "prize-worthy" cappuccino and latte, according to one ecstatic Facebook reviewer. And, I mean, if there's caffeine involved... I'm here for it.\nIf you really wanna leave the salon looking fine AF, ask one of their dedicated, friendly hairdressers to use a Matrix SoColor Cult dusty shade! Your chic new mane will have you looking like someone who SETS the trends.\n2. Maison du Maxim\nView this post on Instagram Sultry purple glam using #SoColorCult 💜 by @cxsglam #MatrixHair #Matrix A post shared by Matrix (@matrix) on Aug 17, 2018 at 4:27pm PDT\n7275 Rue Sherbrooke Est #154\nThe talented team at Maison du Maxim knows the best cut, style, and shade for your face. Tell them you're down to use Matrix SoColor Cult, and let them amaze you with their skills!\nSorta grungy, kinda romantic, and completely eclectic, dusty hair has us swooning. This trend is like pastel hair's mysterious, sultry older sis; TRUST - you wanna be her ASAP!\n3. Le Futuriste\nView this post on Instagram This color by @HairGod_Zito gives us life. 🙌 Pre-order #SoColorCult with the link in bio! #MatrixHair #MatrixColor #Matrix A post shared by Matrix (@matrix) on Mar 30, 2018 at 9:26am PDT\n477 25 Avenue #120, St-Eustache\nAnother contender who also dishes out great coffee while their talented professionals take your locks to the next level. You can take advantage of their different beauty treatments to enjoy a full-body pampering, too (mani, pedi, makeup - the works!).\nIf you're daring enough to undergo a totally eye-catching dusty hair metamorphosis, then put your head in their capable hands and blossom into the rocker-fairy badass you really are deep down - thanks to Matrix SoColor Cult, obvi!\n4. Scrupule Coiffure\nView this post on Instagram 💥Curly Color Explosion💥 by @leysahairandmakeup using #SoColorCult 😍 #MatrixHair #Matrix A post shared by Matrix (@matrix) on Aug 30, 2018 at 6:24am PDT\n1290 Rue Fleury Est\nA brilliant, welcoming team with tons of expertise awaits you at this local salon. There's even a cute little boutique on the first floor.\nSo after your incredible hair transformation, go browse their special goodies and see how jelly everyone else gets when they see your striking new dusty 'do that we're living for RN!\n5. Coiffure aux Pignons Verts\nView this post on Instagram ♍️ Virgo Season is here ♍ Comment below if you’re a Virgo! 💫This periwinkle perfection is thanks to @elodiedreams using #SoColorCult 💫 #MatrixHair #Matrix A post shared by Matrix (@matrix) on Aug 23, 2018 at 6:13am PDT\n55 Rue Champlain, Salaberry-de-Valleyfield\nSure, this spot's a bit farther away from Montreal (about a 45-minute drive), but it has its loyal clientele who're willing to travel for the team's exceptional work.\nThis salon can't be clocked for not being eco-friendly! They proudly operate a shampoo/conditioner bar where you can fill up your empty Matrix Total Results bottles.\n6. Au Gigolo Coiffure Elle Et Lui\nView this post on Instagram Sultry grey by @hairbyfranco #SoColorCult #Matrix A post shared by Matrix (@matrix) on Feb 10, 2018 at 11:16am PST\n614 Route Marie Victorin, Verchères\nAgain, this salon is about 35 minutes away by car, but it's well worth the ride to become the dusty glam queen (or king, we see you!) you wanna be. Since 1986, this salon's been well-loved by its locals for its fun, charming staff.\nTheir motto is, "The salon that makes heads turn," which is precisely what you'll be doing when your fav dusty hair colour bestows its fabulousness upon you! Its smoky, ashy undertones make the look edgier and more wearable on the daily while still being bewitchingly sophisticated.\n7. SyBel B. Coiffure\nView this post on Instagram Not a #SoColorCult curl out of place 👌 thanks to @omgartistry! #MatrixHair #Matrix A post shared by Matrix (@matrix) on Jul 31, 2018 at 6:18am PDT\n145 Rue Principale, Saint-Basile-Le-Grand\nHere's one spot you can hit up for Matrix SoColor Cult. With fall (Halloween!) and winter approaching, muted yet vivid dusty shades are literally the ULTIMATE alternative to candy-coloured summer pastels. Plus, helpful hint? This October, Matrix SoColor Cult will be launching 5 neon semi-permanent shades in red, blue, yellow, orange and green that also happen to glow under black light. So prepare to be the star of your Halloween parties!\nAs fall rolls in, what's cuter (and more Instagrammable) than a dusty teal, purple, or blue to pair with your comfy oversized sweaters? P.S. These cool tones will complement autumn's reds, oranges, and browns SO well #cooltoneswarmtonesftw.\nThese seven awesome salons can help you slay the dusty-hair game using Matrix SoColor Cult. Finally, a hair colour line as bold, vivid, and expressive as you are!\nPlus, Matrix SoColor Cult is the first hair colour palette to offer vibrant shades across all 3 technologies (semi, demi and permanent); AT LAST, a hair dye that won't fade faster than you can say "trend."\nView this post on Instagram We can’t get enough of this Rose Gold color melt by @constancerobbins using #SoColorCult 🌹 #MatrixHair #Matrix A post shared by Matrix (@matrix) on Aug 21, 2018 at 4:05pm PDT\nSo you can have a short fling with dusty teal or you can attract long-term attention with dusty violet. Hell, you can even go wild and "melt" dusty blue into the mix for a complete hair transformation that'll wow everyone!\nClick here to find a salon near you offering the Matrix SoColor Cult range, and book an appointment with these skilled professionals!\n@matrixembedded via\nView the entire Matrix SoColor Cult shade range here! Keep up with the latest from Matrix through their Facebook, Instagram, and Youtube.