Tim Hortons' Retracted Roll Up The Rim Cups Amid COVID-19 Fears & Some Quebecers Are Upset
Many people took to Twitter to discuss their anger.
- announced yesterday, on March 7, 2020, that it will be taking away the Roll Up The Rim cups due to "the current public health environment."
- This caused many people from Quebec to take to Twitter to discuss their opinions on the situation.
- See tweets from different Quebecers below!
Canada is currently in an uproar, and the reason is oh-so Canadian and hitting the hearts of many Quebecers. announced yesterday, on March 7, 2020, that it will be taking away the Roll Up The Rim cups due to "the current public health environment." As an alternative, the company is turning the loved contest into a digital one, where there will be $16 million worth of prizes to be won.
The other prizes that were planned for the Roll Up The Rim will be distributed in restaurant giveaways, so you've still got your chances to win a thing or two from Tim Hortons this year.
While Tim Hortons does not directly state that the novel coronavirus is behind its "the current public health environment" statement for taking away the paper cups, so many have been quick to link it to the virus, since this is, in fact, a part of the current global health reality.
As to be expected, people are upset about this entire thing. Some can't understand how this is actually happening, while others say there are many worse things than cups when it comes to germs that can exist in Tim Hortons restaurants. And many have taken to Twitter to discuss what's happening and their opinions about it.
I have sought out tweets from Quebecers to let us get a taste of how our province is reacting to this Canada-wide situation.
The official statement on Tim Hortons' website about the matter was as follows: "Tim Hortons removes Roll Up The Rim paper cups for the health and benefit of guests and over 100,000 restaurant team members in light of current public health environment."
"Tim Hortons is redistributing all $30 million of prizes to restaurant giveaways and the digital contest across Canada."
"$14 million of free coffees and hot beverages will be given away at participating Tim Hortons restaurants; approximately $1 million per day for first two weeks."
I first caught wind of this through CBC's tweet below.
The situation has left certain Quebecers with many questions.
Translation: "Tim Hortons cancels the “Roll up the ledge” contest: ... company does not want employees to handle the glasses customers bring back. Do they do anything about the money that is being handled, or the credit card pinpads ..?"
This point is brought up on Twitter by many — the fact that the money being handled by Tim Hortons employees likely holds more germs than the cups.
This person laid out the facts when they said that this is the worst thing that could happen in Canada.
And then another Canadian confirmed that thought.
"C'est la fin" (this is the end) was the response one person went with... Let's hope that one's not true.
Needless to say, the people of Quebec (or at least some of them who happen to have Twitter) have spoken — and they are upset.
Some Twitter users have turned the entire situation into a rather political one, by putting it in context with larger issues in Canada.
Translation: "Tim Hortons already sees us in a Covid-19 pandemic and there is no Purell anywhere. Meanwhile, Trudeau is one of the only PMs in the world not to close the airports to the most infected countries. As if he wanted a pandemic.. We unroll the carpet but deserve the rim!"
It seems that the general feeling from Quebecers I've read on Twitter do not agree with Tim Hortons' decision, but let's just hope that the company chose to do is for the best in terms of public health safety.
At least there are still ways to win many prizes!