Researchers at McGill university might have figured out a way to get positive responses from people, to a piece of music, by stimulating specific parts of their brain known as the fronto-striatal pathways.
The team studied the brain responses to music, of a group of 20 subjects in their twenties.
The subjects responded positively when the pathways were stimulated. In contrast, inhibition of the pathways resulted in a less enthusiastic response.
The exact role of the fronto-striatal pathways has, so far, been unknown.
However, research has linked them to self-esteem and feelings of self worth.
The findings of the McGill team are, therefore, consistent with past research.
The purpose of the research was to find alternative treatments to mental illness and addiction.
However, there is also a slim chance that corporations might use such knowledge to influence consumer habits.
Humanity has a long history of misusing scientific knowledge. The nuclear bomb is a prime example.
Now, in an environment where efforts are already underway to develop brain-computer interfaces, it boggles the mind to imagine the constructive and destructive potential of the McGill team's research.