This mascara is a #1 best seller on Amazon and buyers say it's a 'game changer'

If you're looking for a little mid-month treat that won't break the bank, look no further! This mascara is apparently a #1 best seller on Amazon Canada, and buyers say it's an absolute "game changer."

Let's be honest — there's nothing more frustrating than spending your hard-earned cash on a mascara that flakes by lunch or doesn't even beat your tried-and-true fave. But this one? It's only $11.99 on Amazon.ca (and often on sale if you time it right), and it might just be the best thing you add to your cart this month.

The Maybelline New York Lash Sensational Sky High Washable Mascara (phew, long name) has beauty lovers swearing it's a "game changer," and the hype is backed by thousands of glowing reviews. With an Amazon Best Sellers Rank of #1 in "Mascara" and in the top five for all of "Beauty & Personal Care," it's clearly more than just a TikTok trend.

One reviewer raved, "This proves good mascara does not need to be expensive." Another said, "It gives me incredible length and volume without clumping up — and it's easy to build."

The secret ingredients? A buildable formula with bamboo extract and fibres that makes lashes look long, fluttery and full without weighing them down, according to the brand. No flaking, no smudging, and no crunchy feeling. Plus, the Flex Tower brush is super bendy, so it grabs every single lash — even the stubborn little ones at the corners.

It comes in eight colours, including classics like blackest black and brownish black, as well as new faves like blue mist and burgundy. It's also available in waterproof and primer versions. Sensitive eyes? No worries. According to Amazon's website, it's allergy tested and contact lens-friendly too.

"This is my current favourite mascara," one shopper wrote. "The wand is great for top and bottom lashes. It lasts all day but washes off easily when you're over it."

Need more proof? It has an average rating of 4.4 stars out of 5 on Amazon, with over 159,000 reviewers weighing in. Plus, over 3,000 shoppers have ordered this product in the last few weeks alone. That's a lot of happy lashes.

MTL Blog may receive a portion of sales if you purchase something from this article, which was created independently by MTL Blog's Editorial team just for you.

AI tools may have been used to support the creation or distribution of this content; however, it has been carefully edited and fact-checked by a member of MTL Blog's Editorial team. For more information on our use of AI, please visit our Editorial Standards page.