The Quebec government is implementing new practices to broadcast and promote Quebec music "exclusively [...] in the buildings of government departments and agencies," according to the Ministère de la Culture et des Communications.
"Not only is Quebec's music unique and rich, but Quebecers listen to it, love it and share it," said Nathalie Roy, Minister of Culture and Communications.
La musique de nos artistes, on en est fiers. J'annonce donc que notre gouvernement va inciter les ministères et soc… https://t.co/PsVFrawv9N— Nathalie Roy (@Nathalie Roy) 1624201128.0
The government hopes that this initiative will offer wider exposure to Quebec's myriad of talented music artists and provide them with healthy royalty cheques.
In addition, the ministry has granted $1,115,000 to the Association québécoise de l'industrie du disque, du spectacle et de la vidéo (ADISQ) to "produce 80 short television and web episodes to give greater visibility to albums and mini-albums released during the pandemic and to the artists who worked on them."
"I am proud that our government is introducing new practices that will make it even more present in our daily lives through the Quebec government," said Roy.