A Plane Flew Through Montreal With An 'Eat Shit Pierre' Banner & You Might Know THE Pierre
That's some expensive revenge! 🤑
Montrealers took to Twitter Wednesday afternoon to spread the word about a small airplane flying overhead. While a plane in the sky is nothing to write home — or write the internet — about, this one was towing a particularly poignant banner message: "MANGE DE LA MARDE PIERRE," it read. Or, in English, "EAT SHIT PIERRE."
Naturally, Twitter users wondered: Who is Pierre? And what did he do that was so bad it warranted paying top dollar for revenge?
As it turns out, THE Pierre is Pierre Hébert, a Quebec comedian.
And the message didn't come from a scorned lover but rather from 107.3 Rouge Montréal radio personality Véronique Cloutier.
A video posted to the "Véronique et les Fantastiques" Facebook page shows Cloutier beneath the plane and banner. The video is captioned "VERO'S REVENGE [laughing emoji]."
According to showbizz.net, Cloutier promised to get back at Hébert several weeks ago because, during the summer, Hébert started a rumour that she was pregnant.
Hébert even went so far as to organize a fake baby shower for her earlier this month.
Will Hébert accept defeat or will he retaliate?
What happens next in this hilarious public feud remains to be seen.

