Justin Bieber and Tim Hortons are teaming up in an unlikely partnership to bring you three new Timbit donut flavours you didn't ask for but are getting anyway.
The coffee chain made the announcement via a new ad that shows the Canadian singer brainstorming possible new flavour combinations, ultimately deciding on Birthday Cake Waffle, Chocolate White Fudge and Sour Cream Chocolate Chip.
The French version of the video even shows Bieber uttering a few phrases in la langue de Molière.
According to a press release, the superstar arrived at the three new flavours following a "multi-stage, iterative journey" with Chef Tallis Voakes, Tim Hortons Director of Culinary Innovation.
"Doing a Tim Hortons collab has always been a dream of mine," Bieber said in the release. "I grew up on Tim Hortons and it's always been something close to my heart."
'Timbiebs' will be available at participating Tim Hortons locations in Canada for a limited time as of November 29.
When Tim Hortons announced the launch of Justin Bieber's "Timbiebs," I experienced some Canadian nostalgia. I remembered the days when all the girls at my high school gushed over Bieber (and his bowl cut) and the song "Baby" played on the radio so often that it was stuck in my head for months.
Years later, the Canadian pop star has gone on to achieve bigger and better things, but his latest project could be the greatest of them all: releasing three flavours of Timbits. If you haven't gotten the chance to try them yet, here's my honest review.
Timbiebs' three flavours — Chocolate White Fudge, Sour Cream Chocolate Chip and Birthday Cake Waffle – were hand-picked by Bieber himself.
According to a press release, Bieber worked with Tim Hortons' director of culinary innovations, Chef Tallis Voakes, to come up with the winning recipes after multiple rounds of experimenting with different flavour combinations.
"Doing a Tim Hortons collab has always been a dream of mine," Bieber said in a statement. "I grew up on Tim Hortons and it's always been something close to my heart."
I'm not the biggest Bieber fan (although I respect him as an artist) but I am a big fan of many recording artists he's collaborated with in the past. I wondered if Bieber would have the same taste in Timbits as he does in musical artists. As Timbiebs began flooding my newsfeed and pushing their way into conversations with friends, I started to get curious. Upon hearing that they were sold out and tough to find in Montreal, I knew the hype was real and that I had to try them for myself.
The first thing I did was call my local Tim Hortons to make sure it was stocked with Timbiebs. Luckily, it had all three flavours available. The employee I spoke to told me that they're obligated to have Timbiebs in stock every morning, but they usually run low at around 5 p.m. So, as long as you get to a Timmies before then, you should be fine!
Sour Cream Chocolate Chip: I liked how the individual flavours complemented each other. I tasted the chocolate and the sour cream in one bite, which impressed me since it would've been easy for one to overpower the other. It also had the perfect amount of sweetness, which I appreciated since sugar rush headaches are the worst. 8.5/10
Chocolate White Fudge: Chocolate White Fudge reminded me of classic chocolate glazed Timbits — so much so, in fact, that I honestly didn't see much of a difference between the two flavours. I might get heat for saying this, but I've never been a fan of chocolate glazed. It's not that I completely dislike them, I've just always liked other flavours better. And this was exactly the case with Chocolate White Fudge. 6/10
Birthday Cake Waffle: The moment I bit into this Timbieb, I knew it was my favourite of the three. It really is like enjoying a classic birthday cake, yet the presentation of the sprinkles is what stood out to me most. Essentially, it tastes as good as it looks. If this came out when I was a kid, I would've spent my allowance money on it every chance I got. And something tells me that was the idea Bieber had in mind. 10/10
If I had to choose, I'd take a box of Birthday Cake Waffle over Chocolate White Fudge or Sour Cream Chocolate Chip.
Did 'Timbiebs' turn me into a Justin Bieber groupie?
Overall, the Biebs didn't let me down. Each of the flavours is worth trying. I'll probably frequent my local Timmies in the coming weeks to get some more Timbiebs.
While I can't say I've turned into a full-blown Bieber groupie after trying them, I will say "Baby" got stuck in my head again — even though I haven't listened to the song in over a decade.
Timbiebs are only available until December 28. The price of a box of ten is reasonable at $3.51 (tax included). And if you've been a loyal Belieber since the beginning, select Tim Hortons even offer Timbiebs merch. To go along with your box, you can pick up a beanie, fanny pack, or reusable tote bag.
You might see pigeons, seagulls, and even geese hanging out in a Tim Hortons parking lot, but have you ever seen a flamingo? That's exactly what some Granby residents saw at their local Tims on Wednesday morning.
According to a Facebook post by the Granby Zoo, a pink flamingo made a daring escape out of its enclosure in an apparent effort to get a taste of some Canadian goodness.
"To reassure everyone, there wasn't a sale on shrimp at the IGA or a special on coffee at Tim Hortons," explained Karl Fournier, director of animal care at the Granby Zoo in a video.
"For reasons unknown, the flamingo escaped and flew away from its group. Our team quickly mobilized and it was captured in a calm manner."
Apparently, the flamingo allowed the zookeepers to approach. The keepers were able to safely return the bird to its enclosure.
The flamingo, likely lamenting yesterday's frigid weather, was probably more than happy to get home safely.
"Our flamingo is doing well," Fournier said.
This isn't the first time an animal has escaped from the Granby Zoo. In April 2018, a leopard managed to escape but later returned to its habitat.
You might love to drink Tim Hortons "double doubles," but have you ever wanted to look like one?
Just in time for National Coffee Day, Tim Hortons is releasing a whole new line of swag called the Double Double Collection — an exclusive line of clothing that will only be available at Tim Hortons Canada.
Tim Hortons' Double Double Collection will have uniquely branded hoodies, T-shirts, sweatpants, and travel mugs and will be launched in both French (Deux Deux) and English (Double Double).
What makes the merchandise so unique is that the products "all feature Tim's signature double-double colour, inspired by the colour of the popular two-milk, two-sugar coffee," according to a statement shared with MTL Blog.
The collection will be available exclusively on thedripdrop.ca on September 29 at 10 a.m.
"Since Tim Hortons coffee is freshly brewed every 20 minutes, they will be delivering fresh options every 20 minutes until 6 p.m.," explained a company spokesperson.
Nationally, the Tim Hortons Smile Cookie campaign raised over $12 million for charities across Canada.
This is a historic record for the campaign, far eclipsing the previous record of $10.5 million. One hundred percent of the profits will go towards various charities.
"Every year, Tim Hortons restaurant owners go above and beyond to raise money for our annual Smile Cookie campaign, and it is truly inspiring to be part of such an important initiative," Hope Bagozzi, marketing director at Tim Hortons, said in a statement.
A store in Dunnville, Ontario, sold the most Smile Cookies for the fourth year in a row, selling nearly 48,000.