Quebec's Language Watchdog Is Pimping French Alternatives To Internet Lingo Like 'Selfie'

Let's take a mot-clic #égoportrait.

Quebec's Language Watchdog Is Pimping French Alternatives To Internet Lingo Like 'Selfie'
Mary Lane | Dreamstime
Senior Editor

Let's take a mot-clic #égoportrait. In November 2021, the Office québécois de la langue française (OQLF) conducted a campaign to get young Quebecers to use French on social media.

Partage ton françaisOffice québécois de la langue française | YouTube

The campaign, entitled Partage ton français, targeted teens aged 13 to 17 and included posters offering French alternatives to common internet lingo like selfie (égoportrait), binge-watching (visionnement en rafale) and newsfeed (fil d'actualité), among other casual terms relating to fashion, sports and video games.

The OQLF also designed shareable social media stickers on Giphy encouraging students to "partage ton amour," "partage ton exploit," "partage ton humour," "partage ton œuvre" and "partage ton escapade."

High school teachers could also find workshops that challenged students to think about the language they use on social media.

The Partage ton français campaign ran from November 3 to 30.

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  • Thomas MacDonald
  • Thomas MacDonald

    Senior Editor

    Thomas MacDonald was the Senior Editor of MTL Blog. He received a B.A. with honours from McGill University in 2018 and worked as a Writer and Associate Editor before entering his current role. He is proud to lead the MTL Blog team and to provide its readers with the information they need to make the most of their city.

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